Thursday, 29 June 2017

The 15 Most Powerful Words in Subject Lines

Image result for subject linesThe inbox can be a hostile place. With a million other emails jostling for your subscribers’ limited attention, it’s important that you make your subject line stand out – and get your email opened.

So, what works best? check out what makes an effective subject line.

Marketing Communication ¦ Ardean

Tuesday, 20 June 2017

How to Use Data to Drive Your Email Marketing

As a marketer, you know how important it is to use data to fuel your marketing campaigns.

It‘s your job to look at what works and what doesn’t in your campaigns, so you can then optimize them for better results.

As you have likely experienced, finding data isn’t hard. Most email marketing providers offer analytics dashboards that show all sort of information about your performance.

What can be a challenge is finding the specific data you need as well as finding insights to drive your campaigns.

This post will help you understand how data drives your email marketing campaigns.

Marketing ¦ Ardean

Thursday, 15 June 2017

The Really Good Guide to Email Design

Want an email that looks awesome and converts like crazy? 

This article from Really Good Emails takes the guesswork out of designing an excellent email, providing an email design guide and checklist that’ll make every email you send more awesome.

Check the guide now.

Marketing Communication ¦ Ardean