Wednesday, 25 September 2019

How to Boost Your Facebook Organic Reach: 10 Powerful Ways

Image result for facebook postDue to the ever-changing Facebook News Feed algorithm, many marketers believe the days of organic Facebook reach are over. 

But while it might be more difficult for your content to perform well organically, it's surely not impossible. 

Read on to discover ten effective ways to beat the algorithm and improve your organic reach! 

Ardean ¦ Marketing Communication 

Tuesday, 17 September 2019

New online shopping rules

EU law to prevent online payment fraud to be introduced September 2019

From September 2019, online shoppers will need to take an additional authentication step when making online purchases over €30 online.

Fraud is a major problem in the UK. Criminals stole £1.2 billion through fraud and scams in 2018. Personal and financial data theft allows much of this fraud to happen. The Revised Payment Service Directive (PSD2) aims to prevent this by using extra security steps to online purchases. Learn more about PSD2

Ardean ¦ Marketing

Monday, 9 September 2019

10 Low-Investment Business Ideas You Can Start Online

Image result for 10 Low-Investment Business Ideas You Can Start OnlineStarting a business can seem like a mountain of a task. But the amount of time, money, and risk involved all depends on the business idea you chase.

Contrary to popular belief, there are actually many ways to start a business that let you focus less on the logistics and upfront costs and more on getting started.

These low-investment online business ideas make a great entry point for beginners, bootstrappers, or anyone with a busy schedule, letting you pick up a side business without having to drop everything else.

You still need to come up with a solid idea, build a brand, put effort into marketing, and provide excellent customer service. But you can bypass many traditional startup costs, such as initial inventory, warehousing, and retail space.

Here are 10 of these low-investment business ideas you can start today.  Read More

Ardean ¦ Business Planning

Monday, 2 September 2019

67 Key Performance Indicators (KPIs) for Ecommerce

Image result for KPI's
Key performance indicators (KPIs) are like milestones on the road to online retail success. Monitoring them will help ecommerce entrepreneurs identify progress toward sales, marketing, and customer service goals.

KPIs should be chosen and monitored depending on your unique business goals. Certain KPIs support some goals while they’re irrelevant for others. With the idea that KPIs should differ based on the goal being measured, it’s possible to consider a set of common performance indicators for ecommerce.

Learn the KPI's For Ecommerce By Clicking Here

Ardean ¦ Marketing Strategy