How to Customize Your Facebook Page: 7 Tips and Tricks

As the hub of your business presence your Facebook Page has the potential to be a valuable marketing asset. From educating prospective customers to sharing company updates and educational resources with your existing customers, you can use your Facebook Page to target nearly every stage of your marketing funnel.

But in a world where 40 million+ small businesses have Facebook Pages, simply creating a Page won't guarantee you much in the way of results.

In order to attract and engage your target audience, you need your Facebook Page to stand out from the sea of sameness.

Check out this guide on 7 Ways to Create a Custom Facebook Business Page >>>>

Marketing Communication ¦ Ardean

How do I calculate my holiday entitlement?

Holiday is one of the few employment benefits enjoyed by almost all workers in the UK.

The right to paid time off for holiday accrues in almost all circumstances, and paid holiday features in full time, part time and even temporary contracts.

In the UK, the legal requirement for holiday entitlement is 28 days’ paid annual leave per annum, for anyone who works a full-time, five day per week job. This entitlement is easily calculated by multiplying the number of working days in a normal week, by the annual entitlement of 5.6 weeks.  Learn More >>>>>

Business Planning ¦ Ardean

Twitter Cards

With Twitter Cards, you can attach rich photos, videos and media experience to Tweets that drive traffic to your website. Simply add a few lines of HTML to your webpage, and users who Tweet links to your content will have a “Card” added to the Tweet that’s visible to all of their followers.  Learn More About Twitter Cards >>>>

Marketing Communication ¦ Ardean

7 essential technology upgrades for your business

When it comes to running a business, regular technology upgrades aren’t always seen as a priority. But falling behind the curve with outdated software or tech equipment can put your business at risk. Here are top seven tech upgrades that can help you run your business more safely, easily or efficiently, without breaking the bank.  read more >>>>>

Business Planning ¦ Ardean

Email list building

You probably know that email is one of the most effective communication channels available to you today. However, the success of your email marketing efforts largely depends on the size and quality of your email list.

So how do you build a great list that gets results for your business?

Here is a link to a guide that will make it easy for you. By reading it, you’ll learn the 2-step process for capturing email addresses and get a number of tools you can use to build a massive email list that grows your business.  Click Here For Guide >>>>

Marketing Communication ¦ Ardean

31 E-commerce Conversion Rate Optimization Ideas You Need to Try in 2016

Like most eCommerce store owners, optimising your conversion rate is probably high on your list.  The problem, however, is figuring out what exactly you need to optimise for. From copy and design to social media and checkout process, there are so many things you can test that can add to your bottomline.

Here is a list of eCommerce conversion rate optimization ideas you can try out in 2016.  Click Here For List >>>

Marketing ¦ Ardean